What was the original purpose of LinkedIn?

Since then, LinkedIn has evolved and now offers users a number of different features, but its focus on business networking remains the same.

From that first purpose, many professional uses of the platform emerged, such as:

• For contracting purposes;
• Conduct sales lead searches;
• Stay up to date with industry news and trends;
• And connect with like-minded professionals.

If you also integrate this social network with LaGrowthMachine for your prospecting purposes, you’ll have access to several of our features, such as:

• Access to a real LinkedIn Scraper the ultimate guide to linkedIn groups that works like a LinkedIn email finder;
• Making the most of LinkedIn’s algorithm;
• Export LinkedIn to our tool to improve your data collection;
• Etc.

If you’d like to learn more, check out our post on Linkedin Scraping.

What key aspects does LinkedIn offer for companies?

To understand the different LinkedIn alternatives and purpose of LinkedIn how they can benefit your business, it’s first important to understand the key aspects of using LinkedIn:

• It’s a great place to recruit new talent: Remember that LinkedIn is the world’s largest B2B database: With over 800 million users, LinkedIn provides companies with access to a vast pool of potential job candidates and profiles that might interest them.
• It allows you to perform LinkedIn Prospecting (you can check out our post on LinkedIn prospecting): LinkedIn is a powerful platform for salespeople. Not only can you find potential leads on LinkedIn, but you can also research and connect with them in many ways. In fact, some companies focus solely on LinkedIn lead generation, and that’s one of the main sales channels we use at LaGrowthMachine , such as LinkedIn scraper (or LinkedIn email finder).
• LinkedIn is a great way to communicate and build brand awareness: LinkedIn provides businesses with a great way to communicate their brand message and build brand awareness. LinkedIn allows you to publish updates, uae cell number articles, blog posts, and other content that can help you reach your target audience.
• It’s a great solution for connecting with new people in your industry: LinkedIn is a great solution for connecting with new people in your sector or industry. Thanks to LinkedIn’s algorithm, you can easily find and connect with other professionals in your field.

With over 800 million users

LinkedIn provides businesses with access to a broad pool of potential collaborators, friends, business partners, and even clients.

It also allows you to know your LinkedIn SSI, purpose of LinkedIn which is nothing other than your sales index on the LinkedIn social network .

But that’s not the only aspect of LinkedIn! Aside from businesses, many people also use LinkedIn to follow new trends in their industry or to find job opportunities.

At LaGrowthMachine , we have identified 6 different uses of LinkedIn:

1. Recruitment
2. Sales prospecting
3. Brand awareness
4. Networking
5. Information
6. Job Application

In this post, we’ll take a look at the different alternatives to LinkedIn in relation to these different uses.