It is important to differentiate the types of leads that exist in order to identify them in the different parts of the sales funnel process. A lead is the registration or data left by people interested in your brand . This valuable information will give you the basis for future marketing strategies.
The first step before the lead is the subscribers. The lead is also defined as a user who is in the first phase of the purchase cycle. Leads can reach your organization through forms . They can also request information about a product that interests the user. Offline leads can also arrive through customer service points.
In the digital environment, one of the ways to receive leads is through landing pages . Landing pages with attractive content and information are key to capturing leads. If the user considers that the information you offer is relevant, they will not hesitate to register or give you their details to download the desired information.
At this point, you will find yourself faced with different types of leads. The reason for this categorization of different types of leads is clear. Each lead, each record, is the data of a potential client. Each of them must be addressed in one way or What types another depending on where they fit in the sales or marketing process.
TABLE OF CONTENTS
Different types of leads
1.- Hot leads
a.- Budget
b.- Authority
c.- Need
d.- Time
2.- Tempered lead
3.- Cold Lead
4.- Qualified Lead spain telegram data for IQL Information
Last section of the IQL
5.- Marketing Qualified Leads (MQL)
6.- Accepted Leads (SRL)
7.- Sales qualified leads (SQL)
Techniques for working with leads
Different types of leads
First of all, we must not forget that behind each lead there are top benefits of having a web development company different types of people . These users, or more appropriately, records or leads, have a different disposition towards your brand or organization.
1.- Hot leads
hot leads
This is a lead that is informed about what you offer. They have previously searched, are informed about your brand, product or service and have compared it elsewhere. This type of lead responds to the acronym PANT.
a.- Budget
Your lead or potential client has already reserved or prepared the executive list money for the purchase of your product or service before making the purchase decision.