Home » Blog » Ranking factors

Ranking factors

If you want to promote a website, you need more than just competent advertising on the Internet. It is important to have an idea of ​​what search engines pay attention to when analyzing your resource as a whole and each of its pages separately. Without this, you can rack your brains endlessly about when and why something went wrong. Therefore, italyl whatsapp data below is a little theory about the criteria by which Yandex and Google determine the position of a website in the search results.

Basic concepts of ranking

The process of distributing positions in search results between sites for specific queries is called ranking. Ranking factors The main task is to select the top ten documents and place them on the first page of the search (exactly where they will be visible, and therefore will interest most users). To get every chance of reaching the coveted top, at the dawn of the development of search engines, webmasters only had to write as many meta tags as possible on a specific page.

But today, everything is not so simple. Ranking factors Search engine developers are sure that there is no limit to perfection. They are on facebook video posts get constantly developing their products, complicating ranking algorithms and, accordingly, the work of site owners. And there is an objective need for this. Firstly, new resources are growing like mushrooms after rain, and their quality needs to be assessed even more carefully. Secondly, Internet users themselves are becoming more sophisticated and demanding.

This leads to two main tasks of search engines. It is necessary to give a person a specific answer to the question he asked in order to solve his problem. And for this it is necessary to determine which of the sites (in accordance with a certain request) can give the best (understandable, competent, comprehensive) answer. Based on these points, ranking occurs today: the resources that most correspond to the request are located higher, the least corresponding ones are lower.

Search Engine Ranking Factors

In order for the process of position jiangxi mobile phone number list distribution to be as efficient as possible, search engines operate in accordance with certain ranking factors. These are special algorithms that allow you to determine the degree of relevance of a site. Ranking factors They are develop in search engine laboratories and take into account a lot of nuances that can and  affect positions.

Let’s note right away that there is a truly huge number of website ranking factors. Therefore, it is impossible to tell about all of them in one article. So below you will find only the main list, which is a group of criteria. Each of them contains many points (100+). So, to begin with, let’s divide all search engine ranking factors into two large groups: internal and external – and consider each separately.