Yandex is a large Russian platform for posting content and blogging, which is visit more than 50 million people monthly. It works on the principle of personal recommendations offered to the user based on his requests.
offers a feed of relevant publications that match his interests, generated automatically using artificial intelligence technology based on his location, browsing history and other factors. The service is available in computer and mobile versions.
The resource has about 400 thousand channels registered, audience influence the success and their number is growing rapidly every day. Anyone
can blog on Yandex You don’t have to be korea whatsapp data a copywriter, writer or journalist to do this. For a channel to be successful, it must be interesting to readers.
The popularity of a channel in Yandex is determined by the number of its subscribers and audience. What is the difference between them?
What is taken into account when evaluating a blog? How to grow an audience and learn to manage it? How to attract subscribers and increase views? Let’s consider all these questions in this article.
The difference between the concepts of “audience” and “subscribers” in Yandex
“Audience” is a relatively new parameter for channels in Yandex. This is the number of unique visitors per month who read or watched the material (article, video, photo gallery) to the end.
The audience is shown on the main page, to the right of the number of subscribers. On successful channels, it is at least 30 times greater than the number of subscribers.
Subscribers, or followers, are the sneaker spot and we miss seeing you most interested part of the audience in the content; users who have subscribed to the channel to receive notifications about new publications on the blog. The fact that people decided to subscribe to the channel of their own free will is the best proof that the content resonates with the audience.
To maintain the interest of followers,
It is necessary to regularly monitor their growth rate and post the most attractive materials for them.
Audience influence the success channels have special options for increasing subscribers, making it easier for them to subscribe to the channel.
The blog title, avatar, number of subscribers and the “Subscribe” button appear on the page of each publication.
These options work by default, without additional settings by the channel author. At the end of the article, an offer to subscribe to the channel appears in the form of a push notification.
Here you can see the number of unique readers by month or over the last 30 days. The statistics show how the channel is progressing and the activity level of its users. Only the administrator or the author of the channel in audience influence the success has access to this section. Visitors do not see this information.
The audience statistics show all channel visitors:
audience influence the success subscribers and readers who are not subscrib to the blog.
The goal of each channel author is to attract new readers and strengthen ties with existing ones. This is a labor-intensive process that includes determining audience behavior, promoting content, and turning one-time visitors into loyal subscribers.
First of all, it is necessary to determine what kind of audience the channel has and what kind of material it wants to see. This can be do researching the categories and types of the most popular content, which is reflect in statistics. It is important to find your niche in the competitive digital resource market.
Why Audience Is More Important Than Subscriber Number When Evaluating Channel Success
Subscribers are people interest in the blog content. The audience is a broader concept, which is the result of the blog development by the audience influence the success platform algorithm and the author himself. It is the audience jiangxi mobile phone number list that shows the user engagement, how interesting the author’s content is to them. Increasing the channel’s traffic opens up opportunities for monetization – generating income from advertising integrations.
Two channels with approximately the same number of subscribers may have different numbers of visitors.