Choose some content topics that are relevant to your business. These could be:
- Testimonials that prove how much customers love your brand
- Educational posts that teach your audience something new
- Backstage content that helps followers get to know your business
- Posts that encourage followers to interact with your content
- Quotes that can resonate with your target audience
4. Know your audience
Although your Instagram page should be exclusively about your business, the audience is the real protagonist of your content.
Ultimately, what you’re looking for is to “speak” to your followers and encourage them to engage, save, click, and ultimately convert into customers.
So how can you create the content your israel telegram data audience wants to see?
The first step is to get to know them. Open Instagram Insights in the app or Facebook Business Manager and study your audience analytics. There you can see the age, gender, and locations of your followers.
All these statistics can help you create more targeted content.
5. Clarify your brand’s visual identity on Instagram
As a photo and video publishing platform, Instagram is an app that relies on the power of the visual medium. It’s important to develop a visual style that will appeal to your audience.
Don’t leave your business’s Instagram aesthetic to chance. Instead, clarify in advance the look you want it to have, and then create content that manage email campaigns for event marketingperfectly fits that style.
Here are some elements to consider when creating a visual style:
– Colors
– Thematic grids
– Text
– Use of templates or original images
6. Create a style guide for your Instagram
Your brand style isn’t just limited to graphics. It’s equally important to clarify how your Instagram captions should look and sound.
Of course, what you want is for them to convey your brand voice and use a consistent tone that your followers find relatable.
So whether you have already created a style guide or want to create one for your Instagram account, you need to consider the following:
Style: What do you say to your audience? Do you make statements or questions? Do you use specific words, phrases, abbreviations, or slang?
Tone: How do you speak to your followers? Does your phone number vi tone sound friendly, sassy, authoritative, or otherwise?
Formatting:
Emojis: Is your brand pro or anti emoji? Are there any emojis you want to include in every post?